Crisis Communications - Outcome
Option 3F: Transparent Communication
Your team recognized the urgency of the situation and chose to adopt a policy of transparent communication right from the beginning of the crisis. This approach emphasized open, honest, and immediate interaction with the media and the public.
You provided detailed information about the oil spill, its potential environmental impacts, and the actions your company was taking to address the situation. This transparency extended to acknowledging the severity of the incident and its consequences.
While this choice was challenging due to the potential for negative media coverage and public backlash, it had its merits. The media coverage, while critical at times, acknowledged your company’s commitment to transparency and environmental responsibility.
This strategy, although demanding, managed to build a level of trust and credibility with the public. The media recognized your commitment to transparency, which allowed for a more balanced narrative.
Following your team’s handling of the immediate communication crisis a glimmer of light is starting to appear in the distance. Just then, your team notices an incoming call from Shamus O’Brien, your Operations Manager.
After your team has reviewed and discussed the outcome, click the button on the right.
Ensure all team members click the button at the same time.