The subcontractor delivers. Garments arrive pressed and pristine at Milan’s staging center. Investors sigh with relief as Fashion Week grows near.
But quiet channels rarely stay quiet. A week later, whispers surface: cramped workstations, underage helpers, no fire exits. A former STG line manager confirms the subcontractor’s name, and watchdogs begin circling.
Already, trending posts include: #STGLiedToUs, #SustainableInNameOnly. Retailers demand clarity before Paris. Internal morale frays; one sustainability officer warns, “If this breaks during the show, we’ll never recover.”
The collection may be physically ready for Paris, but the brand’s credibility is hanging by a thread. And labor investigators are beginning to close in.